About Us

SAMOR is more than a name — it represents two important roots in my life. The name comes from the last names of my parents, Sariñana and Moreno, two stories that shaped who I am.

SAMOR was created to express my personal style through clothing. Every piece is designed with the intention of creating something I would genuinely wear.

The goal is to create quality pieces that feel good to wear while also being mindful of the environment. SAMOR is about wearing something that represents style and identity.

SAMOR - Born From Two Stories.